9:00 am – 9:30 am Registration and Coffee
9:30 AM Inaugural session theme: Why Lebanon: An Arab Edutainment Hub 
Mrs. Madiha Raslan – President of the Women Leaders Association
Ms. Joanna Wronecka –  United Nations Special Coordinator for Lebanon

Mr. Charles Arbid – President of the Lebanese Economic Social & Environmental Council
H.E. Mr. Walid Nassar – Minister of Tourism
10:00 am – 11:15 am Session 1: Beirut, Capital of Arab Media
Beirut has just been chosen to be the Capital of Arab Media. The main focus of this decision is to highlight the role of New Media and Sustainable Development and underline the capital’s embrace for coexistence and tolerance.
Chairperson: H.E. Minister of Information Mr. Ziad Makari
1-Ms. Yara Bou Monsef, Influencer and Content Creator (Lebanon)

2-Mrs. Nadia El Zoubi, TV presenter and Actress (Jordan)

3-Dr. Khaled Ghattas, Human Behaviour Scientist (Lebanon)

4-Mrs Areej Mohamad, TV Presenter and Producer (Qatar)

5-Mrs. Sally Shahine, Talk show host, Actress, Former Miss Egypt 2002 (Egypt) 

6-Mrs. Nayla Tueini, Journalist and Politician (Lebanon)

11:15 am – 11:45 am Networking Coffee Break
11:45 am – 1:00 pm Session 2: Women in Business: A trend that should become the norm
This session will address how to increase the participation of Arab women in business. What do women add to the business world and what kind of value do they bring to the table?
Chairperson: Mr. Elie Khoury – Strategic Communication and Content Specialist
Mrs. Hadeel Anabtawi – Founder & CEO at The Alchemist Lab (Jordan)
Mrs. Yasmina Azhari — Founder, Owner, and General Manager of Mira Trading (UAE-Syria)
Mrs. Rasha Ghunaim — CEO of Rasha General Trading Company (Kuwait)
Mrs Patricia Hachem – Owner/ CFO of Meptico SAL (Lebanon)
Mrs. Leyla Belkhiria Jaber – Entrepeneur President and General Director of STELFAIR TUNISIA (Tunisia)
Mrs. Ahella El Saban — Co-founder & CEO of Exits MENA (Egypt)
1:00 pm – 1:15 pm USEK/WLA Study Presentation: The Contribution of Women-Led Business in the Economic Revival
Mrs. Danielle Khalife-Fraiha, PhD Dean – School of Business at Holy Spirit University of Kaslik
Mrs. Madiha Raslan – President of the Women Leaders Association
1:15 pm – 2:15 pm Complimentary Lunch
2:15 pm – 3:30 pm Session 3: From Start-up to Star: The Journey and Lessons Learned from the Best in Tourism
This session brings to light some of the stories of successful womenpreneurs, including the challenges they passed through, the lessons they learned, and the advice they give to striving women in the tourism sector.
Moderator: Mrs. Nada Alameddine
Mrs. Dany Baz — General Manager of Amandany (Lebanon)
Mrs. Rima Bikhazi – CEO of Bikhazi Medical Group (Lebanon)
Dr. Diana Indjov — Member of the European Economic and Social Committee (Bulgaria)
Mrs. Nehal Leheta — Co-founder/ Principal Designer of Design Point (Egypt)
Mrs. Chirine Salha — Shareholder in Societe des Grands Hotels du Liban – Phoenicia Hotel (Lebanon)
3:30 pm – 4:30 pm Session 4: How to be a very effective communicator
Mr. Nabil Maalouf – Media Training and Crisis Management Specialis