Sara Raslan is the Founder of shamsee.lb, a distinctive casual outwear brand, and serves as the Managing Partner at Reslanz.co. In this role, she orchestrates the development of quarterly collections and designs for both brands, leveraging her expertise to promote them to key customers. With a focus on online and digital marketing, Sara is instrumental in crafting impactful promotional campaigns.

Previously, Sara played a pivotal role as the Operation Manager at a candle factory, contributing to the establishment of the first candle factory in the Middle East and Africa. Her leadership in the operations department was integral to the factory’s success.

Prior to this, Sara held the position of Brand Manager at Harvey Nichols Ksa, where she oversaw the Elena candle line and home accessories. Her responsibilities included the production of new collections, logistics management, and driving sales.

Sara holds a BA in Business Marketing and has further honed her skills through an intensive executive leadership course tailored for entrepreneurs. With a proven track record in brand management, operations, and marketing, Sara Raslan exemplifies a dynamic professional in the fashion and lifestyle industry.