She is an innovative and creative Marketing Strategist with advanced leadership skills, having a proven track record in building and managing diversified marketing teams of various specialties in Corporate Marketing, Communication, PR, Media, CSR and Customer Relationship Management, in several industries across the GCC, Europe and Africa.
An Executive Coach and a dedicated leader skilled at cultivating high-performance teams and a multifaced Marketing Director with 20 years of progressive experience across Retail, Fashion, FMCG, Telecommunication, FinTech and Real estate.
Expert in consulting and building robust Marketing, she previously managed the Marketing department of ABC sal, where she actively contributed to the transformation and digitization of its MarCom, MarTech and introduced ABC e-commerce. Dalida is currently the Group Marketing Director for Monty Holding, a UK based Telecommunication & Fintech company, and an Executive Coach from the Coaches Circle Academy. Dalida also volunteers in various CSR development programs and has been a jury member and panelist on several occasions (UNGC, IADS, YLA among others).