WHO
WE ARE
WLA is inspired by Lebanese women and their resilience and
strives to involve them in various activities to consolidate
their position in the national economy.
Our Mission is to integrate Lebanese women in decision
making while highlighting their driving force in economic,
social, and cultural environments, and that is through our
shared experiences, values, and knowledge.
Our Vision is to provide a platform of opportunities for Lebanese women to strengthen their position in diverse fields and equip them with versatile tools to change the status quo in the economic and social sectors. We lead and inspire through a powerful women lobby that supports and helps bring their ambitions and plans to life.
The Women Leaders Association is a non-governmental organization officially registered under no. 787. It began operations in 2018 under the umbrella of the Chamber of Commerce, Industry, and Agriculture in Beirut and Mount Lebanon before becoming an independent entity a year later.



WHY
LEBANON?
Lebanon has not only been at the top in terms of education. Entertainment is one of the things the Lebanese do so well. Our country has internationally acclaimed artists, singers, actors, plays, and movies. The Lebanese people love to live life to the fullest. That is its true identity.
Lebanon also acts as the hotelier of the MENA region. It has historically hosted international hotel operators along with traditional boutique hostels that offer unique services and unparalleled hospitality. The experience of wellbeing and the flavorful authentic cuisine have been major touristic attractions throughout the years.
In consequence and after five years of active initiatives, the Women Leaders Association decided to Ana Lubnaniya Arabiya: A New Era for the Arab World.
The resilience of the Lebanese private sector is unwavering. One crisis after another, it stood tall, refusing to falter. The private sector in Lebanon presents the best example of taking resilience an extra mile.
Lebanon is ranked globally as the 10th best country in terms of quality of education, according to the World Economic Forum. If you conduct a quick review of existing academic programs across the Arab World, you will find that Lebanon has the highest quality executive programs. Our country has always been a pioneer in importing and inventing creative business ideas.

THE AGENDA
PANEL 1: Breaking Barriers: Trade Openness and the
Future of Arab Investments.
PANEL 2: Cultural Capital: How Diversity Fuels
Economic Growth.
PANEL 3: Breaking Barriers: Trade Openness and the
Future of Arab Investments.
PANEL 4: The New Skyline: Urban Renaissance and
Smart Development in the Arab World.
A New Era for the Arab World

Panel 1
Breaking Barriers: Trade Openness and the Future of Arab Investments
The first panel of Ana Lebnaniya Arabiya conference will explore strategies to strengthen economic, trade, and investment relations among Arab countries. Discussions will focus on expanding trade exchange, fostering joint investments, and enhancing collaboration between the private sectors of participating nations. Additionally, the panel will examine the role of government policies in promoting trade openness, ensuring a balanced trade environment, and driving sustainable economic growth. A key highlight will be the contribution of women in trade, their impact on GDP growth, and their role in fostering economic prosperity.
Panel 2
Cultural Capital: How Diversity Fuels Economic Growth
While Arab nations share deep historical and cultural ties, they also boast rich cultural diversity, which can serve as a powerful driver of economic growth—especially in an era of rapid technological advancements and social media connectivity. This panel will showcase inspiring stories of business leaders who have successfully leveraged their cultural heritage to create thriving enterprises, shedding light on their country’s history and traditions. By showcasing these success stories, we highlight how cultural representation can attract tourists, boost investment, and strengthen economic ties within the Arab world and beyond.
Panel 3
Rewriting the Narrative: Media’s Role in Rebranding the Arab World
Media is a powerful force in shaping perceptions, and it plays a crucial role in presenting an accurate, compelling image of the Arab world. This panel will emphasize the importance of responsible, objective, and visually engaging media coverage in countering stereotypes and highlighting the region’s rich heritage, innovation, and potential. Journalists, news anchors, and content creators have a unique responsibility in crafting narratives that inspire confidence in Arab economies and societies. Women in media, in particular, serve as key storytellers in reshaping the global perception of the Arab world, ensuring that its achievements and aspirations are accurately represented.
Panel 4
The Role of Women in the Arab Renaissance: Social, Political, and Economic Impact
The panel will explore the pivotal role of women in shaping the Arab Renaissance, highlighting their contributions across social, political, and economic spheres. Discussions will examine how women’s voices and leadership have influenced cultural identity and advanced economic participation through entrepreneurship and innovation. The panel will also address the challenges women continue to face in achieving full representation, while emphasizing success stories that showcase their resilience and impact. Ultimately, the dialogue aims to shed light on how empowering women is central to sustaining progress and fostering inclusive development in the Arab world.
Ana Lubnaniya Arabiya

9:00 am – 9:30 am Registration and Coffee
9:30 AM Inaugural session theme: Why Lebanon: An Arab Edutainment Hub
Mrs. Madiha Raslan – President of Women Leaders Association
Ms. Joanna Wronecka, United Nations Special Coordinator for Lebanon
H.E. Mr Ziad Makari – Minister of Information
H.E. Mr. Walid Nassar – Minister of Tourism
10:00 am – 11:15 am Session 1: Beirut, Capital of Arab Media
Beirut has just been chosen to be the Capital of Arab Media. The main focus of this decision is to highlight the role of New Media and Sustainable Development and underline the capital’s embrace for coexistence and tolerance.
Chairperson: H.E. Minister of Information Mr. Ziad Makari
1- Mrs. Sally Shahine, Talk show host, Actress, Former Miss Egypt 2002 (Egypt)
2- Dr. Khaled Ghattas, Life Coach (Lebanon)
3- Mrs Areej Mohamad, TV Presenter and Producer (Qatar)
4- Mrs. Nayla Tueini, Journalist and Politician (Lebanon)
5- Ms. Yara Bou Monsef, Influencer and Content Creator (Lebanon)
6- Mrs. Nadia El Zoubi, TV presenter and Actress (Jordan)
11:15 am – 11:45 am Networking Coffee Break
11:45 am – 1:00 pm Session 2: Women in Business: A trend that should become the norm
This session will address how to increase the participation of Arab women in business. What do women add to the business world and what kind of value do they bring to the table?
Chairperson: Mr. Elie Khoury – Strategic Communication and Content Specialist
Mrs. Hadeel Anabtawi – Founder & CEO at The Alchemist Lab (Jordan)
Mrs. Yasmina Azhari — Founder, Owner, and General Manager of Mira Trading (UAE-Syria)
Mrs. Rasha Ghunaim — CEO of Rasha General Trading Company (Kuwait)
Mrs Patricia Hachem – Owner/ CFO of Meptico SAL (Lebanon)
Mrs. Leyla Belkhiria Jaber – Entrepeneur President and General Director of STELFAIR TUNISIA (Tunisia)
Mrs. Ahella El Saban — Co-founder & CEO of Exits MENA (Egypt)
1:00 pm – 1:15 pm USEK/WLA Study Presentation: The Contribution of Women-Led Business in the Economic Revival
Mrs. Danielle Khalife-Fraiha, PhD Dean – School of Business at Holy Spirit University of Kaslik
Mrs. Madiha Raslan – President of the Women Leaders Association
1:15 pm – 2:15 pm Complimentary Lunch
2:15 pm – 3:30 pm Session 3: From Start-up to Star: The Journey and Lessons Learned from the Best in Tourism
This session brings to light some of the stories of successful womenpreneurs, including the challenges they passed through, the lessons they learned, and the advice they give to striving women in the tourism sector.
Moderator: Mrs. Nada Alameddine
Mrs. Dany Baz — General Manager of Amandany (Lebanon)
Mrs. Rima Bikhazi – CEO of Bikhazi Medical Group (Lebanon)
Dr. Diana Indjov — Member of the European Economic and Social Committee (Bulgaria)
Mrs. Nehal Leheta — Co-founder/ Principal Designer of Design Point (Egypt)
Mrs. Chirine Salha — Shareholder in Societe des Grands Hotels du Liban – Phoenicia Hotel (Lebanon)
3:30 pm – 4:30 pm Session 4: How to be a very effective communicator
Mr. Nabil Maalouf – Media Training and Crisis Management Specialist
Ana Lubnaniya Arabiya
22-23 October 2025
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A New Era for the Arab World
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Chambers of Commerce, Industry and Agriculture
Beirut Mount Lebanon Building, 2nd floor, Spears Street, Beirut
Phone: +961 76 527 783
Email: info@wlalebanon.org